If you’ve been marketing your business opportunity or item online for any length of time you probably already currently know that Google Adwords can be an excellent method to bring traffic to your list building campaign clickfunnels features.
You’ll most likely concur that getting the traffic to your landing or lead capture page is the easy part .Actually getting that traffic to convert into real-time hot leads for your opportunity or item is the difficult part. This irritates numerous Adwords marketers to the point where they have to drop the project completely because it just wasn’t lucrative … or was it since they were going about it the wrong way? Don’t let this occur to you!
One of the primary factors for Adwords failure in a lead generation campaign is overall absence of keyword company and correct targeting of the landing pages. That’s right … I stated PAGES.
Most beginner Adwords advertisers will go out and bid on 50,60 maybe even 100 keywords they will compose ONE Google ad and then direct all of their adwords traffic to their one little landing page.
clickfunnels features So you’ve got numerous various keywords and expressions, one Google advertisement and one landing or lead capture page. It’s the foolproof dish to an adwords catastrophe.
Problem # 1. You have a lot of keywords!
You can not possibly compose ONE ad that will successfully target ALL the available keywords you are bidding on. You need to group the keywords tighly and write your advertisement inning accordance with the keyword you are bidding on. If you do not organize your campaign this way the outcome will be a very low CTR (Click Through Rate).
If you want to increase your keyword placing for LESS money, Generating HIGH CTR is absolute requirement for an effective lead generation campaign. The average adwords user will never see a consistent CTR over 1 – 4% since they have poor project company.
Issue # 2. You have a lot of keywords, Not Enough Landing Pages!
You see … Once you get your keywords arranged and put together into their own specific ad groups you are now going to need numerous more and different landing pages.
Why you ask …? It’s basic … Since we have actually now produced new adwords advertisements to target our extremely particular keyword groups we are going to require landing pages to match them. If you can target your landing pages to the keywords that you are using in your ad campaign you will exist the visitor with far more relevant info. Then your possibility of conversion is going to much higher, if your Google ad and landing match their keyword question precisely. The searcher feels you have exactly what they are searching for.
And yes … In some cases this simple little list building conversion technique will easily double, or triple your previous conversion rates! Lots of adwords users will inform you that this strategy is as basic as using the keyword on your landing page a few times … That would prove out if you wish to possibly increase your conversion by just a little bit …
Go big or go home! If you genuinely want to double or triple the conversion rate of the lead generation campaign you require construct a targeted landing page for every single keyword expression or closely related terms.
I indicate a new header graphic mentioning the keyword, your headline points out the keyword and your advertisement copy and bullet points also include that keyword. You basically have created a lead capture page all around the particular keyword you were promoting under.
It’s called “Exact Matching” when you go to a search engine you aren’t looking for something “close” to exactly what you looked for. You’re searching for EXACTLY exactly what you searched for. Does this make any sense?
This really is a simple way that you can double, and even triple your present adwords lead generation campaign conversion rates. Now what are you going to finish with this details?
You need to organize the keywords tighly and compose your advertisement according to the keyword you are bidding on. It’s easy … Since we have actually now developed new adwords ads to target our very specific keyword groups we are going to require landing pages to match them. If you can target your landing pages to the keywords that you are using in your advertisement campaign you will be presenting the visitor with much more pertinent information. Lots of adwords users will tell you that this technique is as simple as utilizing the keyword on your landing page a few times … That would call real if you desire to perhaps increase your conversion by just a little bit clickfunnels features.
Go big or go homeHouse If you truly desire to triple the conversion or double rate of the lead generation project you need construct a targeted landing page for every keyword expression or closely related terms.